Marketing Manager Resume Example
that gets callbacks.

Write a marketing resume that proves you drive pipeline, not just impressions.

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Jordan Reyes

Marketing Manager

Austin, TX · jordan.reyes@example.com · (512) 555-0190

Summary

Full-stack marketer with 5+ years across content, paid, and lifecycle. Built demand engines that delivered $8.2M in sourced pipeline; led teams of up to 7 across two startup acquisitions.

Experience

Marketing Manager · Frame.io Labs

2022 — Present

Owned the demand-gen budget ($1.6M/yr); kept CAC under €240 while growing inbound 3.4x.
Launched 12 product-led SEO templates generating 180K organic monthly sessions within 6 months.
Restructured lifecycle email into 9 segmented flows; drove a 27% lift in trial-to-paid conversion.

Senior Content Marketer · Tropic

2020 — 2022

Built blog and resource library from 0 → 65K monthly readers in 18 months.
Co-wrote category-defining report ("The State of SaaS Procurement") cited by Gartner.

Education

B.A. Journalism · University of Texas at Austin

2014 — 2018

Skills

SEO · Paid Acquisition · HubSpot · Lifecycle Email · Webflow · Analytics · Content Strategy

FAQ — Marketing Manager resumes

Should a marketing resume show numbers from every role?

Yes. Marketing hires live and die on outcomes — pipeline sourced, CAC, MQLs, retention lift. Bullets without a number look weak.

Is a portfolio link expected?

Yes — link a Notion page, blog, or simple Webflow site with 3-5 example campaigns or articles. Don't paste a full portfolio into the resume.

Generalist or specialist on a marketing resume?

Frame yourself to match the job. For demand-gen roles emphasize paid + lifecycle. For content roles emphasize traffic + audience. The same career can read both ways.

Marketing Manager Resume Examplethat gets callbacks.