Priya Shah
Summary
Product manager with 6 years across B2B SaaS and consumer marketplaces. Owned roadmaps generating $14M ARR; partnered with engineering, design, and growth to ship features used by 2M+ MAUs.
Experience
- Owned activation funnel; drove 31% lift in week-1 retention through onboarding redesign and personalized email triggers.
- Launched referral program responsible for 22% of new signups by Q4 2024.
- Synthesized 80+ user interviews into the product strategy presented to the board.
- Shipped self-serve billing flow; converted 18% of trials without sales touch (previously 6%).
- Defined and instrumented North Star metric (active workspaces) adopted org-wide.
Education
Skills
Roadmapping · User Research · SQL · A/B Testing · Figma · Jira · Stakeholder Management